Last week, we covered how a rumor that Jeff Goldblum was dead spread on Twitter and even Google . This week, Stephen Colbert did a great send-up of the rumor, including a visit by Goldblum himself.

The clip starts out with Colbert saying:

“I was on the Twitter this weekend, and I saw a tweetening of the most tragic thing I ever had twattered. According to multiple tweets, friend of the show and of dinosaurs actor Jeff Goldblum passed away on Thursday in New Zealand. Now sure, you didn’t hear about itin the mainstream media. But I don’t see how Delicioushair could get this wrong.”

The AdWords API team is pleased to announce the launch of AdWords API v2009 in production! v2009 offers more speed, scale, and flexibility to developers, at a lower cost.

Back in April, we released a sandbox for our newest version of the AdWords API so you could begin experimenting. As mentioned in that blog post, we’re using a new version naming convention to highlight the significant differences between this version, called AdWords API v2009, and v13.

This launch is a production beta, and we’re asking developers to sign up for access here. We’ll add you to our whitelist on a rolling basis,and send each of you a confirmation email once you’ve been added.

When it comes to making money with a website, one of the most popular methods is running text and/or image ads on various pages. It’s referred to as contextual advertising and “inline ads”. Text or image ads are shown which match the content of the pages. Inline ads appear as highlighted words on the page when the visitor hovers over highlighted text on the page. Ads appear in small boxes. Contextual ads are often displayed to the right or left of website copy, or as blocks within sections of the text. The ads shown are related to the content of each individual page. As visitors click on these links, you earn cash.

Hear what the experts in the Search Engine Marketing industry predict to be the most important SEO tactics for 2009. Recorded at SMX Advanced 2009 in Seattle, Washington.

Watch Google’s Matt Cutts and Search Engine Land’s Danny Sullivan undressing each other in a funny moment during the keynote at SMX Advanced 2009 in Seattle, Washington

Here is a funny video named “Googling with Bing.” It basically is a Bing commercial, but they replace the word “search” with “Google.” Enjoy it!

Matt Cutts of Google has been producing daily videos answering questions from the SEO community. Many of these videos have useful information for all levels of SEO. I wanted to share Matt’s most recent video and then point you to his other videos.

Richard M. from Australia asks:

“We sell a software product, and there are 100s of software download directories on the web of varying quality. Could submitting our product to all of them hurt our rankings or domain trust/authority?”

Recorded on April 23, 2009.

Here’s a new one on me. I just got an email telling me that I’ve won nearly $1 million from a “drawing” randomly selected from those searching on Google. Suffice to say, it’s a scam. I can assure you that Google’s done no drawing like this. Add the spam to those about missing fortunes in Nigeria or government grants.

I did some looking around, and the Google scam seems relatively recent. Apparently there was a Google “anniversary” scam in April 2008. For this latest “give-away” one, I spotted talk of it from April of this year. But since this particular spam made it past the filters in Gmail (but not past Outlooks spam filtering), perhaps more people will be exposed to it.

Oops. Bad, Google. Occasionally the service inserts direct answers to searches at the top of its results. It makes guesses at this, and in the case of michael jackson died, it’s making the wrong guess. Henry Elliss tipped us that Google’s showing that Michael Jackson died in 2007, at age 65.

The problem? Google’s drawing on Wikipedia and picking the wrong Michael Jackson, the writer rather than the King Of Pop. That’s wrong in terms of what people currently spiking searches for “michael jackson died” are expecting. Those interested in the writer did spike queries back when the writer died. The more recent spike is due to the pop singer’s dead (you can see both spikes on Google Trends).

Matt Cutts of Google has been producing daily videos answering questions from the SEO community. Many of these videos have useful information for all levels of SEO. I wanted to share Matt’s most recent video and then point you to his other videos.

AndyPTG from Boston asks:

“Will I be penalized for having every file in my XML Sitemap listed with the same priority? Google Webmaster Tools gives me a warning on that. But at the same time the priority field is optional.”

Recorded on April 23, 2009.

The display URL is the part of your ad copy text that tells consumers where they will go if they click on your ad. Therefore, it is a very important tool for branding yourself, as it is how consumers will recognize you in list of sponsored results.

Each of the major search providers typically enforces the following rules with regard to the format of display URLs:

• The top level domain of the display URL must match the top level domain of the ultimate landing page (excluding redirections e.g. for tracking URLs).
• The display url can be a sub-domain e.g. ’something.topleveldomain.com’

With Twitter and Facebook taking on real-time search and rumors that Google will soon do the same, there will be an increasing need for companies to learn how to use search engine optimization (SEO) to attract people looking for up-to-the-minute results.

With this in mind, Mike Dobbs writing at Mashable says there are a number of tips people can use to make sure their Twitter – and potentially other real-time search engines – are working in their favor for search engine optimization (SEO) purposes.