Top Stories from SES San Jose and Social Media & Video Strategies

August 12th, 2009 by admin

Both SES San Jose 2009 and the Social Media & Video Strategies Forum got underway today. So, there were lots of stories. Here are the top ones:

Barry Schwartz of the Search Engine Roundtable posted Keynote: Clay Shirky, Author of Here Comes Everybody. Search Engine Rouhdtable is using a live blogging tool to provide the real time coverage. Check out Barry’s story and the tool.

And if you want to hear Shirky’s keynote, head over the WebmasterRadio.FM, where they’ve uploaded Clay Shirky Keynote at SES San Jose 09.

WebProNews Videos posted Breaking News: Matt Cutts Explains Caffeine Update. Yes, yes, Cutts talks about the project called “Caffeine” that will re-write the architecture for Google’s Web search. But, you will also want to check out his new bald is beautiful look.

More WebProNews Videos

Lori Ho of the adCenter Blog posted From SES San Jose – Search: Where to Next? Recap. She writes, “The usual suspects are here and the conversations are buzzing – one topic that keeps coming up over and over again is the question ‘Where is Search going?’.”

Trevor Claiborne of the Official Google Website Optimizer Blog posted Conversion is the word at SES San Jose this week.

I interviewed Mike Grehan, the newly-anointed VP and Global Content Director at SES, Search Engine Watch, and ClickZ, about the link between search and social. Oh, we also ask about Stickie the Shoehorn. Check out the video interview below.

Mike Grehan, the new VP and Global Content Director, ties social media to search, SES San Jose 2009

Derek Edmond of the aimClear Blog posted SES San Jose C-Suite Track #1: The Adaptive CMO. Edmond covered the solo presentation by Brian Featherstonhaugh, Chairman & CEO of OgilvyOne Worldwide.

Adam Singer of the Online Marketing Blog posted SES SJ: How To Optimize For Search & Engage The Community. Singer not only covered my solo presentation, but he also got me to share my “secret sauce” with him over lunch.

Cindy Kerber Spellman of SearchFuel posted At SES San Jose? Check Email, Tweet & Catch up on SearchFuel @ Blogging Centers. She says, “great things are brewing in the Silicon Valley this week.”

SES San Jose 2009 exhibitors.jpg
Last, but not least, Blair Vincent of Idearc Search Marketing wore a golden cape to promote Superpages.com over at the exhibit hall of SES San Jose 2009. Hey, I not making this stuff up.